Course Description:
Growth is a strategic goal for all governmental and private
organizations, whether profitable or not-for-profit. Survival only is a
bad choice that must be turned into growth. This growth of people or
organizations does not happen alone, nor does it happen by chance.
Rather, it passes through scientific methodological stages that can be
planned to achieve the highest chances of success.
This course will shed light on this scientific methodology and strategic
methods that achieve growth and prosperity at the level of
organizations, and achieve success and effectiveness at the level of
individuals and leaders.
Course Outlines:
- Introduction to Organizations’ Growth Stages
- Specifications of Growth Stages
- Indicator of Growth Stages
- Specifications of Death Stages
- General Rules of Organizations’ Growth Stages
- Practical Tests & Exercises
Course Description:
According to international statistics, what positively affects the
economy of the country are the entrepreneurs regardless of their
different projects, whether these projects are micro, small, medium, or even huge.
This course is designed to focus on the challenges facing them, whether there is a decrease in sales or withdrawal of customers who were provided with many services to competitors, which negatively affected the entrepreneurs due to their
feeling of insecurity and fear of their inability to continue their projects, accordingly they became more hesitant and their decisions emotional and immature.
Course Outlines:
- Introduction
- Business Environment Challenges
- Ansoff Growth Strategies
- Porter's Five Forces Quiz
- Ansoff Matrix and the Four Growth Strategies
- Market Penetration
- Product Development
- Market Development
- Diversification
- When to use the Ansoff model?
- Tests & Quizzes on the Four Strategies
- Teacher: Dr. Muhannad Oukal